DIRECT SELLING EDUCATION FOUNDATION

Bringing value to direct selling through education.

YOUR DSEF
The work being done by the DSEF to help promote consumer protection and ethical business standards doesn't happen on its own. It is the result of the efforts of a collection of senior executives from DSA member companies, academics who share a passion for micro-entrepreneurship and support the industry through their research programs, and others from government to business executives outside of the industry who understand the impact that the direct selling industry has on the Canadian economy.
Meet the faces of the DSEF: