In an industry that enjoys a competitive edge over many consumer–oriented companies, it's not always easy to keep up on new regulations and issues that will impact your company. The Canadian DSA is a well–positioned advocate, embodying the best in business – fair play, consumer protection, passion, and a culture of shared information and prosperity. Membership in the DSA is your commitment – a proud banner declaring that you uphold these ideals in your corporation. Joining the DSA is your chance to strengthen the industry. The Association supports nearly 40 companies, and close to 600,000 independent sales contractors Canada–wide that they represent. Joining the DSA is your renewable investment in an industry that generated over $2 billion in yearly sales – over 2/3 of which is generated by DSA member companies!
DID YOU KNOW? THE DSA REPRESENTS MORE THAN 2/3 OF THE DIRECT SELLING INDUSTRY?
The DSA has its finger on the pulse of government at all levels;
monitoring issues, consulting regulatory bodies and officials, and government
relations on behalf of the industry. We provide a collective voice to ensure an
open marketplace in which our member companies and their Independent Sales
Contractors (ISCs) can conduct business, reviewing proposed legislation that
affects such things as product regulations, and monitoring provincial and
municipal licencing/permit requirements, etc.
Our track record from a government relations perspective includes
such successes as:
· Harmonization of provincial direct
· Amendments to the Competition Act;
· Creation of the Direct Selling
Alternate Collection Mechanism for GST;
· Annual appearances before House of
Commons committees, including pre-budget consultations;
· Well-attended annual receptions on
Parliament Hill for all MPs and Senators and meetings with MPs;
· Meetings with senior representatives from
the Prime Minister’s Office.
Ensure our voice is heard at all levels of government.
There's nothing like face–to–face and, in the “fun” that DSA
disguises as networking, you'll enjoy events as you meet member company
contacts. Sharing ideas and brainstorming issues is a great way to build
strong relationships, even friendships. When you have a burning question about your
business, check the Member Directory, pick up the phone, and tap into the best
practices and experiences of your peers.
·Codes of Ethics and Business Practices
brochure and booklet
·Use of the DSA Logo- Tagline (Mark of
Trust and Integrity) and link to the Codes of Ethics and Business Practices
·Presentation material from conferences
and seminars for attendees
·Member surveys and statistics
·World Federation of Direct Selling
Associations (WFDSA) Information and statistics
·Introduction to Establishing a Direct
Selling Business in Canada
Whether it's the DSA's Annual Conference, or education
sessions and seminars throughout the year, members benefit from the DSA's unique
industry perspective in regards to business trends and best practices.
The DSA has a very effective communications’
system that keeps our members “in the know” through the use of instant e-News
Blasts and Alerts.
Key components that add value for an active member:
· Member directory ·
Tie into the Codes of Ethics and
Business Practices (assurance) ·
Members’ Corner ·
The DSA is very active on social media, and we
currently have over 3,000 likes on Facebook. The audience consists of member company representatives, suppliers, ISCs
and the general public who have an interest in the direct selling industry.
AFFINITY (SAVINGS) PROGRAM
The Association negotiated a 40% savings for an affinity program
for company employees and their ISCs called DSA MemberPerks. There are discounts on everything from
tickets and dining to shoes and travel. There are over 1,200 discounts for
brand name stores, local shops and attractions nationwide.
DIRECT SELLING EDUCATION FOUNDATION
There is a yearly Scholarship program for ISCs
along with member company employees, and their sons and daughters. View 2015 Recipients
LEGAL REVIEW OF MARKETING MATERIALS
Complimentary legal review during the
application stage of the potential member’s marketing materials to ensure
compliance with direct sales legislation and sections of the Competition Act
and if necessary, recommendations provided for the company.
For the protection of our members, the DSA has a
process to handle complaints from consumers, ISCs or from a member
company. The Association has a Code
Administrator who is not connected to the DSA and acts independently from the
DSA. All member companies have agreed
to honour his/her decisions.
The Association, on behalf of its members at
large, participates in industry Public Relations activities to ensure our voice
is heard and a positive image is maintained for our industry sector.
On behalf of its members at large the DSA
contributes to relevant WFDSA activities.
SUPPLIER MEMBER BENEFITS
Exclusive benefits of being a supplier member:
Excellent access to potential customers, clients and contracts
Listed in the member listing and the supplier directory
Posted on the DSA web site
Participation in Association meetings and conferences (Supplier members are non-voting)