Ivan P. Phelan Award

The DSA's highest recognition, the award is named in honour of the late Ivan P. Phelan, a longtime executive at Avon Canada who was instrumental in establishing and guiding the Association for more than three decades. The award recognizes those who have made a significant contribution to the direct selling industry in Canada.

2022 Recipient

Darren Sketchley, President, FORMCOR. Darren has been a supplier member for over 25 years. He was involved with the Associate/Supplier Members Committee since 1999 - serving as Chair from 2009 to 2013. He has also been a member of the Conference Committee and has consistently contributed financially to the Direct Selling Education Foundation (DSEF) fundraising initiatives during that time. He has also served on the DSEF Board since 2016. A recipient of the Queen's Diamond Jubilee medal in 2012, he was the recipient of the DSEF Circle of Distinction Award in 2021. He is a two-time Partnership in Progress Award winner and a two-time Distinguished Service Award winner.
"Darren's commitment to the industry, the DSA and its member companies spans more than 25 years. His generosity - with his time and financial support of DSA and DSEF initiatives is unparalleled. Darren gives both without reservation but with great humility- and is greatly respected - dare I say, loved - by leaders and their teams, in our member companies. And his generosity is not limited to the DSA. Darren has been volunteering with Big Brothers/ Big Sisters for a great many years. I know from experience that, when asked, Darren is the first the support any cause near and dear to your heart and he does so generously and consistently. Darren's contributions to the industry cannot be overstated. I am pleased to nominate Darren for the highest honor in our industry- the Ivan P. Phelan Award. I believe this recognition is not only well deserved but also long overdue," said Gina Bresciani, Director - Operations and Customer Service, USANA Health Sciences.
(Image credit: Mike Pinder Photography) 


Past Recipients

Name Year Company
Tracie Kenzora 2021 USANA Health Sciences
Susan Timmermeister 2020 Mary Kay Cosmetics, Ltd.
Gina Bresciani 2019 USANA Health Sciences
Rhancha Trick 2018 Nature’s Sunshine Products of Canada
Helena Alexandre 2017 Arbonne International Canada
Nathalie Cormack 2016 Mary Kay Cosmetics Ltd.
Janice Gerol 2015 The Pampered Chef
Joan Lee 2014 Direct Sellers Association
Dr. Derek Hassay 2013 Haskayne School of Business, University of Calgary
Patricia King 2012 Nu Skin Canada Inc.
Angela Abdallah 2011 Amway Canada Corporation
Lynda Rose 2010 Mary Kay Cosmetics Ltd.
Garry Ford 2009 Nature’s Sunshine Products of Canada Limited
Robin Bell 2008 Quixtar Canada Corporation
Ray Patrick 2007 Mary Kay Cosmetics Ltd.
John Prevost 2006 mi3 Solutions
Judson Whiteside 2005 Miller Thompson
James Kalil 2004 Cutco/Vector Marketing Canada Ltd.
Melanie Hayden 2003 PartyLite Gifts Ltd.
W. Jack Millar 2002 Millar Wyslobicky Kreklewetz LLP
Murray Smith 2001 Mary Kay Cosmetics Ltd.
Jim Hunking 2000 Amway of Canada Ltd.
Paul Hanson 1999 NuSkin Canada Inc.
Linda J. Herron 1998 Electrolux Corporation of Canada Inc.
Ross P. Creber 1997 Direct Sellers Association of Canada
Roberta M. Creber 1997 PartyLite Gifts
Margaret F. Csordas 1996 Beauty Counselors
Vic Prendergast 1995 Shaklee Canada Ltd.
Jacques Langevin 1994 Avon Canada Inc.
Robert H. Bradshaw 1993 Amway Canada Corporation
Stephen J. Locke 1992 Shaklee Canada Inc.
Gayle Gannon 1991 Creative Circle
Frank Wilson 1990 Amway Canada Corporation
Charles L. Snow 1989 Mary Kay Cosmetics Ltd.
Ivan P. Phelan 1988 Avon Canada Inc.