Making a Difference Award

The Making a Difference Award honours a Direct Sellers Association member company whose community service efforts have made a profound difference in the community. Recipient companies epitomize the best in corporate responsibility.

2022 Recipient

Tocara – The Debbie Breast Cancer Campaign In 2018, Tocara launched its annual Debbie Breast Cancer Campaign to help raise funds to support the eradication of breast cancer. This cause was very important to Tocara Founder, Randall Markus as his sister-in-law, Debbie, who the campaign is named after, is a breast cancer survivor. Each year, Tocara creates a unique product collection (Debbie Collection) and donates 10% of the proceeds to the Breast Cancer Society of Canada. To date, over $250,000 has been raised by Tocara and its consultants. (Image credit: Mike Pinder Photography)