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Direct Sellers Day

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Celebrate Direct Sellers Day on September 21 

Direct Sellers Day is an annual celebration taking place on the third Wednesday in September to help raise awareness of the direct selling opportunity across Canada.

Led by DSA Canada and its members, direct sellers and their independent sales consultants share their personal success stories and achievements to help Canadians better understand the following key benefits of direct selling:

  1. Income Supplementation
    Participating in direct selling as a full-or-part-time independent sales consultant for a direct seller could be a viable way for Canadians to supplement their income without the need for an initial large financial investment.
  2. Local and Direct Access to Goods and Services
    Direct selling is an alternate way Canadian consumers can purchase goods and services in their community without having to visit a traditional retail location.
  3. Consumer Protection
    DSA Canada member companies and their independent sales consultants abide by a strict industry Codes of Ethics and Business Practices which covers product sales, consumer care, recruitment and sales force relations which protects consumers and potential entrepreneurs from pyramid schemes, fraudulent activity and false product and earnings claims.

2022 Theme: It’s Personal

This year’s theme, It’s Personal will focus on showcasing the personal impact direct selling has on Canadian independent sales consultants (ISCs), consumers, and the Canadian economy.

How Can I Help Raise Awareness?

You can help raise awareness of the direct selling opportunity by participating in any of the following activities.

Facebook Live – Sept. 21

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Celebrate outstanding Independent Sales Consultants (ISCs) on Direct Sellers Day!

Join us on September 21, at 2:30 p.m., for our Facebook Live event where you can celebrate Direct Sellers Day, and cheer on our award finalists and winners.

ISC Award finalists have been announced, view the list here.

Plus, we will be giving away four– C$200 Visa gift cards during the live event.

For full contest details, visit our Contest page.

Share Your Story

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We’ve put together a toolkit with easy-to-use resources so that you can share your story on Direct Sellers Day.

Download the Direct Sellers Day Social Media Toolkit by clicking on the button below.

Code of Ethics Quiz

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Take our Code of Ethics Quiz below to receive a quiz completion certificate that you can share with your social networks and don’t forget to tag @DSACanada using the hashtag #DSAEthicsQuiz.

Get Social With Us

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Connect with us on Facebook, Twitter, Instagram, LinkedIn and visit our YouTube channel for updates and sharable content.

Don’t forget to tag us @DSACanada and use our hashtags #DSD2022 #ItsPersonal #DSACanada.