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The Direct Sellers Association of Canada and our members stand for trust and ethical practice in direct selling, empowering over one million Canadians with a modern platform for individual progress and supplemental income. Together, we offer training, support and a commitment to ethical business that is unparalleled in the world of the side-hustle.
This is your time to move forward.
What are your goals?

I want to become a
direct selling consultant.
LEARN, EARN & KNOW YOUR RIGHTS
Find out more about what it takes to start your direct selling journey.

I want to improve my
direct selling.
EDUCATION, ETHICS & SCHOLARLY REWARDS
Take your skills to the next level and create value, as you grow as an entrepreneur.
MEET OUR MEMBERS
Join a community where ambition meets
opportunity, and quality shines bright.
“With direct selling I've found a career that values integrity, consumer trust, and personal growth. Plus, the support and training I've received have been unparalleled, setting me up for success from day one.”
Independent Sales Consultant with DSA Canada Member Company

MISSION AND VALUES
Ethics is at our core.
DSA Canada is dedicated to elevating the integrity of Direct Selling and is your trusted emblem of ethical business practices. Every member pledges annually to uphold our respected "Codes of Ethics & Business Practices" and to surpassing the standards set by Canadian law.
Dive in, take our Code of Ethics quiz, and let your ethical prowess shine with a certificate of completion. For a closer look, don't miss our in-depth video on ethical standards.
DSA Membership has benefits.
Build your success with unparalleled resources, insights and a vibrant community. Play your part in powerful advocacy to drive the industry forward.
A Mark of Trust and Integrity in Direct Selling
New & Noteworthy
June 25, 2026
Experienced Leaders Join DSA Canada Board of Directors
DSA Canada is excited to introduce two new Board Directors for 2026/27, bringing fresh voices and new ideas as the Association continues to evolve.
June 24, 2026
DSA Canada Honours Industry Excellence
A highlight of the recent Direct Sellers Association of Canada (DSA Canada) Annual Conference was the presentation of the Association’s Annual Awards.
June 23, 2026
DSA Canada Conference Brings Industry Leaders Together by the Lake
Another successful DSA Canada Annual Conference is in the books, with Connect 2026 recently concluding at the stunning Pearle Hotel in Burlington, Ontario.
June 8, 2026 – June 10, 2026
DSA Canada Conference CONNECT 2026
The DSA Canada Connect 2026 Conference is on the horizon! Taking place June 8–10, 2026 at The Pearle Hotel & Spa in Burlington, this flagship event will bring together senior leaders, innovators, and industry partners from across the country.
March 8, 2026
New National Survey of Canada’s Independent Sellers in Direct Selling
The Direct Sellers Association of Canada (DSA Canada) today released the results of its recent Independent Sales Consultant (ISC) Survey, offering new insights into who participates in direct selling, why they join, and what keeps them engaged over time.
February 25, 2026
Brock University and DSA Canada Launch Online Sales Training Course
As more Canadians turn to flexible, independent income opportunities, the Direct Sellers Association of Canada (DSA Canada) and Brock University Professional and Continuing Studies (Brock PCS) have partnered to launch a new online training program designed to strengthen professional sales skills and ethical business practices in the direct selling sector.
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